137M+ Impressions | 879 Pieces of Coverage | 18.6M+ PR Value
We were engaged by the ONJ Centre to deliver a traditional PR campaign to announce Olivia’s annual Walk for Wellness.
Flourish worked alongside the ONJ Centre team to develop the media strategy, media list creation and outreach, press release creation and distribution, and coordination of all media interviews across the ONJ Centre and ONJ’s family/friends.
It was a pleasure to work closely with the team on such a wonderful campaign for another year and as part of a decade-long relationship with ONJ, bringing light and love to those with cancer and supporting the legacy of the late Dame Olivia Newton-John.